The Deal Sheet

The Small Business Acquisition Newsletter
Partnerships

Advertise on The Deal Sheet

Reach SMB acquirers, searchers, and sponsors who are actively hunting for deals: people reading industry deep dives, reviewing acquisition briefs, and evaluating real listings.

Founding Sponsor · Limited slots

Sponsorship

We're early, and we price like it. One sponsor per category, no rotation, and your founding rate is locked for 12 months even as the audience grows.

Most popular

Industry Report Network

Banner across all 23 industry reports and the Deep Dives hub. Readers arrive already researching a specific sector.

Quarterly or 6-month founding term
Placement

Full Site

Every page: reports, tools, guides, briefs, and weekly roundups. Broadest coverage of the audience.

Quarterly or 6-month founding term
Placement

Acquisition Tools

Placement across 9 calculators and the diligence checklist. Buyers actively modelling a purchase.

Quarterly or 6-month founding term

Newsletter and custom placements available on request.

1:21
Average engaged time per reader
44%
Of views land on industry M&A research
93%
Read past the page they arrived on
Readers who keep reading
Weekly Deal Roundups 93%
Acquisition Briefs 90%
Industry Deep Dives 79%

Share of visitors who continue past the page they landed on.

Top markets
New YorkChicagoSan JoseDallasLos AngelesTorontoLondon

Readers concentrate in major US metros plus Toronto and London.

Frequently asked

Who reads The Deal Sheet? +

Small business acquirers, searchers, independent sponsors, and owners researching specific industries. Nearly half of all pageviews land on industry M&A research rather than the homepage, so readers arrive already evaluating a sector.

What ad formats do you support? +

Website banner placements, editorial-style newsletter sponsorships, and dedicated sponsor slots on industry reports. We'll match the format to your goals when we talk.

What does "founding sponsor" actually mean? +

We're an early-stage publication and the rates reflect that. In exchange we hold one sponsor per category, so you won't sit next to a competitor, and your rate stays fixed for 12 months even as the audience grows. Custom placements and newsletter sponsorships are quoted separately, just ask.

What does it cost? +

Placements run on quarterly or 6-month terms, and founding rates are set well below what this audience will cost once it scales. Tell us which placement interests you and we'll send exact numbers in the reply, usually the same day. You don't need a budget in mind to ask.

What creative specs do you need? +

We'll share exact dimensions and formats once we agree on a placement. Typical assets: logo (SVG or PNG), a short headline, 1–2 sentences of copy, and a tracked link.

What happens after I submit? +

We read every inquiry personally and respond within 24 hours. If it's a fit, we'll propose placements, pricing, and timing. If not, we'll tell you honestly and suggest alternatives.

Start the conversation

Three fields. We'll work out placement, budget, and timing over email.

Prefer email? Write to advertise@thedealsheet.co