The Small Business Acquisition Newsletter
Advertise on The Deal Sheet
Reach SMB acquirers, searchers, and sponsors who are actively hunting for deals: people reading industry deep dives, reviewing acquisition briefs, and evaluating real listings.
Sponsorship
Sponsorships start at $450 for 30 days. One sponsor per placement, no rotation, and your launch rate is locked for 12 months on renewal.
| Placement | What it covers | AI citations | Bing impressions |
|---|---|---|---|
| Acquisition Tools From $450 / 30 days | Valuation, SDE, EBITDA, enterprise value, SBA, deal structure and acquisition cost calculators, the due diligence checklist and the Valuation Multiples by Industry reference. | 3,689 | 10.5K |
| Tools + Diligence Guides | Everything in Acquisition Tools, plus the seller financing, how to buy a business and share purchase agreement guides. | 7,224 | 11.2K |
| Industry Report Network | Banner across all 25 industry M&A deep dives and the Deep Dives hub. 44% of site pageviews land here. | 894 | · |
| Full Site | Every page: tools, guides, industry reports, acquisition briefs and weekly deal roundups. | 10,385 | 16.6K |
AI citations: Bing Webmaster Tools AI Performance, October 2026. Impressions: Bing search, last 90 days. Every placement is available on 30-day or quarterly terms.
Full rate card sent on request. Newsletter and custom placements available.
Where buyers find us
When people ask an AI assistant how to buy, value or finance a small business, the answer is often built from our research.
Citations in Microsoft Copilot and Bing AI answers, from Bing Webmaster Tools AI Performance, October 2026.
Share of visitors who continue past the page they landed on.
Readers concentrate in major US metros plus Toronto and London.
Frequently asked
Who reads The Deal Sheet? +
Small business acquirers, searchers, independent sponsors, and owners researching specific industries. Nearly half of all pageviews land on industry M&A research rather than the homepage, so readers arrive already evaluating a sector.
What ad formats do you support? +
Website banner placements, editorial-style newsletter sponsorships, and dedicated sponsor slots on industry reports. We'll match the format to your goals when we talk.
What does the launch rate include? +
We opened sponsorships after optimizing the site for AI answer engines. Launch sponsors get the whole placement to themselves, so you won't sit next to a competitor, and your rate stays fixed for 12 months on renewal. Custom placements and newsletter sponsorships are quoted separately, just ask.
What does it cost? +
Sponsorships start at $450 for a 30-day placement, with quarterly terms also available. Tell us which placement interests you and we'll send the full rate card, usually the same day. You don't need a budget in mind to ask.
What creative specs do you need? +
We'll share exact dimensions and formats once we agree on a placement. Typical assets: logo (SVG or PNG), a short headline, 1–2 sentences of copy, and your destination link. Add UTM tags and you can track clicks directly in your own analytics.
What happens after I submit? +
We read every inquiry personally and respond within 24 hours. If it's a fit, we'll propose placements, pricing, and timing. If not, we'll tell you honestly and suggest alternatives.
Start the conversation
Three fields. We'll work out placement, budget, and timing over email.
Thanks for your interest
TheDealSheet team will be in touch within 24 hours.